Tags: Ecommerce, Staff Development, Change Management, User Experience, Web Development, Publishing Solutions
Managed Information Architecture and Customer Experience Development for $250M ecommerce business unit at $1.5B retailer. Five direct reports plus contract staff. Worked closely with Design, Merchandising, Software Development, Analytics, Marketing, and others. Responsible for staffing, budgeting, site quality. Accountable for sales performance, staff development, customer experience. Highlights:
-
Implemented staff development plan, including training in Web Standards, Project Management, Information Architecture, XSLT, Accessibility
-
Program managed 18-month complete site redesign and recoding
-
Work resulted in significant measureable improvements, including large boost in traffic from natural search